Case study · Software
Software Development Company Website.
Web design and development for a Romanian software company: a bilingual, dark-themed website that built InstanTech's digital identity from the ground up.
Case study
The challenge.
InstanTech Online is a Romanian software services company specializing in digitalization, business analysis, custom development and cybersecurity. Despite strong expertise and an established client base, it had no website at all. The task was to create a complete digital identity that positions the company as a credible, innovation-driven technology partner.
- 01From scratchA professional online presence that reflects real technical maturity
- 02Diverse services, one storyStructuring BAaaS, custom development, consultancy and cybersecurity into a clear experience
- 03Innovative, not intimidatingA visual identity that impresses without losing non-technical decision-makers
- 04Business value firstPresenting complex technical projects through outcomes, not just features
- 05Transparent processA methodology section that builds trust in how projects are delivered
- 06Two languagesFull English and Romanian support, ready to scale
The website also had to work as a lead generation tool, with integrated contact forms, clear calls to action and a structure built for search visibility.
Case study
The impact.
The final WordPress website gives InstanTech a strong digital identity and a professional platform to attract new business in Romania and abroad.
- Tech-forward identityA sleek, dark theme with gradient accents
- Clear offerFour distinct services, each with its own detail page
- Proof of workA portfolio of real client projects organized by type
- Trust through processA step-by-step methodology section
- Qualified leadsContact forms with service selection built into the site
- Bilingual reachClean English and Romanian switching for local and international audiences
- Built to growA responsive, performance-optimized build ready for new content and SEO growth
Behind the build
How it came together.
- Timeline
- 4 weeks
- Engagement
- Design & development
- Delivered
- Figma website design & responsive layouts
- Custom WordPress build
- Mobile-first performance optimization
Colour palette
- Black#000000
- Orchid#B864F8
- Indigo#4531D8
- Navy#15263D
- Silver#DCDCDC
Typography
- InterHeadings & body
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