Case study · E-commerce
Custom Box E-commerce Platform.
Shopify e-commerce design and development for a custom gift box brand: an interactive box builder that makes personalized gifting simple.
Case study
The challenge.
This US brand sells personalized custom gift boxes. Customers build their own box by mixing products such as t-shirts and bottles, which is a complex logic to express in a simple shopping experience. The store had to make building a box feel fun and intuitive, not like filling in a form.
- 01Simple builder, complex logicTurning a flexible box configuration into an intuitive, visual flow
- 02Mix and matchLetting customers combine very different products without a clunky interface
- 03Fast at any sizeKeeping pages quick despite a large number of possible configurations
- 04Brand with purposeA vibrant blue and purple aesthetic that supports the path to purchase, never distracts from it
- 05Every deviceA seamless experience from phone to desktop
A closer look
The full design, shown exactly as delivered.
Case study
The impact.
The new Shopify store turns gifting into an engaging, interactive experience and removes friction from personalized orders.
- Visual box builderCustomers see their gift come together as they build it
- Smoother checkoutA streamlined path from configuration to purchase
- Easier discoveryDynamic filtering that helps customers find the right products
- Stronger brandA distinctive identity for the custom gift market
- Scalable storeA high-performance Shopify setup ready for new products and campaigns
Behind the build
How it came together.
- Timeline
- 4 weeks
- Engagement
- Design & development
- Delivered
- Figma website design & responsive layouts
- 3D product renders
- Custom Shopify store
- Mobile-first performance optimization
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